FACTORS FOSTERING USER AND CUSTOMER EXPERIENCE.
Present world in which we leave is so dynamic to an extent that everything is fast changing due to various factors. Most of the sectors in the economy regard the changes as normal. Business is the top most sectors than is experiencing rapid rate of change due to the technological advancement in the sector. Improvement of every business is much dependant on the business being able to deal with the frequent changes that faces it. User and customer experience is a fundament thing that any business that tries to neglect it will be gradually faced out of the market unawares.
It must come to the notice of the business that the customers does not live in a stagnant environment and thus their taste and preferences are subjected to constant change and since they are king in any business their changing demands must be met for the business to remain relevant in the market. There are several factors that promote the user and customer experience in any kind of business. Some factors are:.
Maturity of the organization.
The ability of the organization to develop strategies that will ensure that a pleasing customer experience is constantly maintained is termed as a mature organization. A mature organization thrives by testing each activity that may improve customer experience and ensure that the customer’s needs are aligned to their products and services.
Examination of the feelings of a person concerning a good tends to be trivial in the present mode of corporate operation. A client will have the opportunity of commenting on a product a product after purchasing it and using it and noting its merits as well as demerits. We all know that most people have the tendency to table their feelings on social media and the response on the social media would be contingent on his or her judgment on social media. Unsatisfied customers would obviously have a negative attitude about and would post it in almost all the sites for people to see and desist from buying the product. On the contrary, if the Client was interested by product they would have pleasant comments about the merchandise would follow and individuals would have an optimistic like towards the product. A point where there exist a rising number of customers that express their thoughts about the product on a social media, it becomes obvious that the corporations have a high number of clientele. This is because only good comment about a product would invite high number of views. The feelings of the client additionally have an influence on the company. If a client leaves a bad comment about the services offered by the company, it would be upon the company to sought out point where they might have missed the mark and clean the bad reputation about then customer.